Global Health Market Shaping Lookback

 The Global Health Market Shaping Lookback, which incorporates analyses led by Duke University’s Global Health Innovation Center, is a 10-year retrospective of the major trends, lessons, and challenges in market shaping. A key data source for the document was the Linksbridge-curated Market Shaping Interventions Dataset (MSID), which is available to download from the link below.

The Market Shaping Interventions Dataset (MSID) is a purposive sample of major market shaping interventions between 2012 and 2023. To collate a first version (MSID v1.0), Linksbridge curated this data set with a combination of manual and machine-learning techniques to identify market shaping announcements from publicly available media and data records from prominent market shaping organizations. Records were then further categorized based on the market shaping intervention types and definitions included in the CHAI Market Shaping Framework. Detailed methodology for the MSID can be found here.

We hope to make this dataset more accurate and comprehensive with the help of partners—please reach out with questions, comments, corrections, or additions to ghms@linksbridge.com.